2022 Edition

national industry 541890

Other Services Related to Advertising

Overview

This industry comprises establishments primarily engaged in providing advertising services (except advertising agency services, public relations agency services, media buying agency services, media representative services, display advertising services, direct mail advertising services, advertising material distribution services, and marketing consulting services).

The immediate parent of national industry 541890 is international industry 54189: Other Services Related to Advertising

Illustrative Examples

Advertising specialties (e.g., keychains, magnets, pens) distribution services (except direct mail)
Sign lettering and painting services
Display lettering services
Store window dressing or trimming services
Mannequin decorating services
Welcoming services (i.e., advertising services)
Merchandise demonstration services

2022 NAICS Edition Cross References

Creating advertising campaigns and placing such advertising in newspapers, television, or other media--are classified in Industry 541810, Advertising Agencies;
Designing and implementing public relations campaigns--are classified in Industry 541820, Public Relations Agencies;
Purchasing advertising time or space from media outlets and reselling it directly to advertising agencies or individual companies--are classified in Industry 541830, Media Buying Agencies;
Selling media time or space for media owners as independent representatives--are classified in Industry 541840, Media Representatives;
Providing display advertising services--are classified in Industry 541850, Indoor and Outdoor Display Advertising;
Providing direct distribution or delivery (e.g., door-to-door, windshield placement) of advertisements or samples--are classified in Industry 541870, Advertising Material Distribution Services;
Providing direct mail advertising services--are classified in Industry 541860, Direct Mail Advertising;
Publishing newspapers or operating television stations or online information services--are classified in Sector 51, Information;
Providing access for clients to advertising servers and/or real-time bidding marketplaces from a central host site (except by publishers, Web search portals, and other content providers)--are classified in Industry 518210, Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services;
Providing custom search engine optimization (SEO) services--are classified in U.S. Industry 541511, Custom Computer Programming Services;
Providing marketing consulting services--are classified in U.S. Industry 541613, Marketing Consulting Services;
Printing advertising specialties--are classified in Industry 32311, Printing; and
Manufacturing and printing advertising specialties--are classified in the Manufacturing sector according to the products made.

Sub-Descriptions

History

The NAICS editions in which this code was present are indicated below. In the event that a code was changed from the prior edition the equivalent value in that edition is provided for reference.

Edition	Existed	Equivalent Value
2002		541890
2007		541890
2012		541890
2017		541890
2022		541890

Standard Industrial Classification (SIC) Mappings

Insurance Industry Mappings

The US Property and Casualty Insurance Industry may use the following classification descriptions which might encompass national industry 541890, Other Services Related to Advertising:

advertising agency
advertising public relation and related service
business service not otherwise classified
contractor sign painting or lettering inside of building no spray painting include shop operation and the existence hazard of sign located away from the insured premises office
contractor sign painting or lettering inside of building no spray painting include shop operation and the existence hazard of sign located away from the insured premises shop
nondurable good not otherwise classified
office not otherwise classified
office not otherwise classified condominium office
office not otherwise classified office
other service related to advertising
professional scientific and technical service
professional scientific and technical service not otherwise classified naic
sign lettering
sign lettering and painting inside only
sign painting and lettering exterior only
sign painting and lettering interior only
sign painting and lettering service
sign painting or lettering inside of bldg
sign painting or lettering inside of building
sign painting or lettering inside of building incidental 10 outdoor work is allowed no spray painting include shop operation and the existence hazard of sign located away from the insured premises office
sign painting or lettering inside of building no spray painting
sign painting or lettering inside of building no spray painting include shop operation and the existence hazard of sign located away from the insured premises office
sign painting or lettering inside of building no spray painting include shop operation and the existence hazard of sign located away from the insured premises shop
sign painting or lettering on bldg or structure
sign painting or lettering on building or structure
sign painting or lettering on building structure
sign painting or lettering or quick sign shop
sign painting or lettering outside of building or structure
sign painting or lettering shop and outside including
window decorating
window decorating storefront
window display

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