A more recent edition of NAICS is available.
2012 Edition

national industry 454111

Electronic Shopping

Overview

This U.S. industry comprises establishments engaged in retailing all types of merchandise using the Internet.

The immediate parent of national industry 454111 is international industry 45411: Electronic Shopping and Mail-Order Houses

2012 NAICS Edition Cross References

  • Establishments primarily engaged in:
  • Store retailing or a combination of store retailing and Internet retailing in the same establishment:are classified in Sector 44-45, Retail Trade, based on the classification of the store portion of the activity;
  • Retailing all types of merchandise using catalogs or television to generate clients and display merchandise: are classified in U.S. Industry 454113, Mail-Order Houses; and
  • Providing sites for and facilitating consumer-to-consumer or business-to-consumer trade in new and used goods, on an auction basis, using the Internet:are classified in U.S. Industry 454112, Electronic Auctions.

Sub-Descriptions

  1. 454111 - Audio and video content downloading retail sales sites
  2. 454111 - Business to Consumer retail sales Internet sites
  3. 454111 - E-tailers
  4. 454111 - Institutional pharmacies, off-site, exclusively on Internet
  5. 454111 - Internet retail sales sites
  6. 454111 - Web retailers

History

The NAICS editions in which this code was present are indicated below. In the event that a code was changed from the prior edition the equivalent value in that edition is provided for reference.

Edition Existed Equivalent Value
2002 454111
2007 454111
2012 454111
2017 454110
2022 441227 441330 441340 444140 444180 444230 444240 445131 445240 445250 445298 445320 449110 449121 449122 449129 449210 455110 455211 455219 456110 456120 456130 456191 456199 458110 458210 458310 458320 459110 459120 459130 459140 459210 459310 459410 459420 459510 459910 459920 459991 459999

Standard Industrial Classification (SIC) Mappings

  1. 2771 - Greeting Cards
  2. 5015 - Motor Vehicle Parts, Used
  3. 5033 - Roofing, Siding, and Insulation Materials
  4. 5039 - Construction Materials, Not Elsewhere Classified
  5. 5085 - Industrial Supplies
  6. 5143 - Dairy Products, Except Dried or Canned
  7. 5211 - Lumber and Other Building Materials Dealers
  8. 5231 - Paint, Glass, and Wallpaper Stores
  9. 5251 - Hardware Stores
  10. 5261 - Retail Nurseries, Lawn and Garden Supply Stores
  11. 5311 - Department Stores
  12. 5331 - Variety Stores
  13. 5399 - Miscellaneous General Merchandise Stores
  14. 5421 - Meat and Fish (Seafood) Markets, Including Freezer Provisioners
  15. 5451 - Dairy Products Stores
  16. 5499 - Miscellaneous Food Stores
  17. 5531 - Auto and Home Supply Stores
  18. 5571 - Motorcycle Dealers
  19. 5599 - Automotive Dealers, Not Elsewhere Classified
  20. 5611 - Men's and Boys' Clothing and Accessory Stores
  21. 5621 - Women's Clothing Stores
  22. 5632 - Women's Accessory and Specialty Stores
  23. 5641 - Children's and Infants' Wear Stores
  24. 5651 - Family Clothing Stores
  25. 5661 - Shoe Stores
  26. 5699 - Miscellaneous Apparel and Accessory Stores
  27. 5712 - Furniture Stores
  28. 5713 - Floor Covering Stores
  29. 5714 - Drapery, Curtain, and Upholstery Stores
  30. 5719 - Miscellaneous home furnishings Stores
  31. 5722 - Household Appliance Stores
  32. 5731 - Radio, Television, and Consumer Electronics Stores
  33. 5734 - Computer and Computer Software Stores
  34. 5735 - Record and Prerecorded Tape Stores
  35. 5736 - Musical Instrument Stores
  36. 5912 - Drug Stores and Proprietary Stores
  37. 5921 - Liquor Stores
  38. 5932 - Used Merchandise Stores
  39. 5941 - Sporting Goods Stores and Bicycle Shops
  40. 5942 - Book Stores
  41. 5943 - Stationery Stores
  42. 5944 - Jewelry Stores
  43. 5945 - Hobby, Toy, and Game Shops
  44. 5946 - Camera and Photographic Supply Stores
  45. 5947 - Gift, Novelty, and Souvenir Shops
  46. 5948 - Luggage and Leather Goods Stores
  47. 5949 - Sewing, Needlework, and Piece Goods Stores
  48. 5961 - Catalog and Mail-Order Houses
  49. 5963 - Direct Selling Establishments
  50. 5992 - Florists
  51. 5993 - Tobacco Stores and Stands
  52. 5994 - News Dealers and Newsstands
  53. 5995 - Optical Goods Stores
  54. 5999 - Miscellaneous Retail Stores, Not Elsewhere Classified
  55. 7699 - Repair Shops and Related Services, Not Elsewhere Classified

Insurance Industry Mappings

Mappings are not available for this combination of NAICS code and edition.

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